DRTV and the Infomercial Industry
The Unbanked Consumer will Buy if they can Pay with Cash.
While 1 in 4 adults have made a DRTV purchase, 10 million households can’t because they don’t have a debit or credit card. Over $100 billion in consumer products sold in the United States are via infomercials, annually. How would your sales increase if you offered your customers the ability to pay with cash? Many DRTV consumers who have credit cards would like to purchase but can’t simply because all of their credit cards are at their maximum limit. The average household currently has over $15,100 in credit card debt. These customers are now living in a “cash only” world and the only way to market to them is to offer a Cash Payment solution.
Contact a Pay Cash Now account manager to discuss how Pay Cash Now can add value to your DRTV enterprise.
Key Benefits of the PCN Network
- Access to 10 million Additional Customers who don’t have debit or credit cards
- Zero credit card chargebacks
- Zero chance of credit card fraud
- Funds are 100% guaranteed at time of payment
- Fewer returns
- Very Low interchange fee
How the DTRV Payment Process Works
- Customer Places Order
- Customer Pays with Cash
- Merchant’s Payment is 100% Guaranteed
- Product Ships to Customer